Thinking outside the bottle

Coca-Cola is thinking outside the bottle to achieve their global goal of 100 percent recyclability with zero waste. Learn what challenges companies face when introducing food-grade quality plastic and which European market first moved to 100 percent recycled PET bottles within all of Coca-Cola Company’s brands.

Read more at The Green Way and join the conversation on Twitter with #EUGreenWay

News
5 Dec 2021
Thinking outside the bottle

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Implementing the EU-US Joint Statement

With the EU having formally adopted the tariff reductions agreed under the EU-US Framework Agreement, the two sides now have an opportunity to enter a new phase.

The agreement has the potential to help restore stability and predictability for citizens and businesses on both sides of the Atlantic and provide the basis for continued collaborationbetween the EU and US. The goal should be to bring their shared $9.8 trillion commercial relationship to a more constructive place, focusing on cooperation where interests align.

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European Parliament plenary vote paves way for stronger transatlantic marketplace

Today, the European Parliament took a positive step to bring a degree of predictability to the transatlantic trade and investment climate. With their decision to approve tariff reductions on certain imports from the US, MEPs have demonstrated the EU’s commitment to honouring its side of the EU-US Framework Agreement. 

Given the importance of the $9.8 trillion transatlantic marketplace for jobs and prosperity on both sides of the Atlantic, the EU and the US must now continue down this track, pursuing cooperation based on the Framework Agreement. While AmCham EU opposes tariffs, the EU‑US Framework Agreement provides the most realistic path to de‑escalation in trade tensions and a more constructive relationship. 

With the initial tariff reductions adopted, the EU and the US can move to advance other priorities identified in the August 2025 EU-US Joint Statement. In particular, the two sides should focus on joint action in four areas: tackling shared geopolitical challenges, bolstering supply chain security, strengthening transatlantic digital commerce and striking mutual recognition agreements (AmCham EU has set out these recommendations here). Cooperation in these four areas will bring benefits to American and European businesses alike.    

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Relay for Life 2026

From Saturday, 13 to Sunday, 14 June, AmCham EU staff, members, alumni and their families took part in the 24 hour Relay for Life at the Stade du Pachy in Waterloo, Belgium. Together, they walked, campaigned and raised funds to support the fight against cancer.  For all involved, staying on the track for a full day was a small but meaningful way to honour the perseverance of those living with cancer and to show support for their loved ones.  Couldn't join us? You can still make a contribution here

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