Optimising distribution with local services

HP Inc. is a multinational information technology company that develops personal computers, printers and 3D printing solutions. Distribution centres located in Germany serve as the epicentre of the company’s European operations, with finished products arriving from its international factories, ready for shipment. Read how HP Inc.'s parterships with local businesses encourage the development of innovative solutions to specific problems.

News
15 Mar 2022
Optimising distribution with local services

HP Inc. contracts three distribution partners in Germany. Among these, one is a local distribution company, by the name of LGI. LGI has been working with HP Inc. for 20 years, since it was founded as a spin-off from the company itself. Originally, HP Inc. was LGI’s only customer, but nowadays the company accounts for 20% of LGI’s custom. LGI employs 300-500 people for HP Inc.-related activity. They run one of HP Inc.’s German distribution centres – operating the warehouse, providing storage solutions, packaging products, loading them into trucks and shipping them to their destination. LGI also manages inventory and returns on behalf of HP Inc.

For local suppliers, working with HP Inc. is advantageous because it provides an opportunity to find innovative solutions to specific problems. Smaller local suppliers are often more capable of providing niche services than global competitors. For example, in order to manage its logistics activity, HP Inc. enlisted the services of a local partner, which was able to offer HP Inc. a specific optimisation tool to match its particular needs. The service offering was customised to HP Inc.’s use-case to such a degree that no other global supplier on the market could rival the service.

Thanks to local suppliers, HP Inc. benefits from flexibility gains. By outsourcing, the company can reduce sunk costs in warehousing infrastructure and resources. HP Inc. can therefore focus its resources on its core competency of producing its bestin-class technology hardware.

Acknowledgement: Volker Schmitz, Global Head of Markets Supply Chain Operations

 

The success story of global trade lies in strong partnerships between companies of all sizes. Find out more about European ecosystems connecting small businesses with larger American companies. 

Related items

A group of people standing on the steps outside the US Capitol building under a cloudy sky.
News
5 Oct 2026

Making the case for the transatlantic relationship in Washington, DC

From Monday, 28 September to Thursday, 1 October 2026, AmCham EU led a delegation of members to Washington, DC to bring the views of the business community to policymakers in Congress and the administration. Discussions showed that both sides value the stability the Turnberry framework agreement brings. While parts of the agreement remain to be implemented, meetings pointed to the possibility for cooperation on economic security. Implementation will continue to need dialogue between the two sides, which is expected to carry on after the mid-term elections.

Transatlantic
Read more
Read more about Making the case for the transatlantic relationship in Washington, DC
News
29 Sep 2026

Building trust without slowing innovation

At RAID 2026, Thibaut L’Ortye, Chief Policy and Public Affairs Officer, AmCham EU joined a panel discussion on EU-US regulatory approaches to technology. Taking place on Tuesday, 29 September 2026, the discussion explored how transatlantic cooperation can focus on shared outcomes rather than identical rulebooks, including on cybersecurity, AI safety, consumer protection and resilient supply chains. Mr L’Ortye also highlighted the wider conditions needed to strengthen Europe’s competitiveness.

Industry
Simplification
Read more
Read more about Building trust without slowing innovation
Position Paper
25 Sep 2026

Closing the gap between customs and VAT rules

The reform of the Union Customs Code changes who is treated as the ‘importer’ when a non-EU company uses an indirect customs representative. That creates a problem under the EU VAT Directive, which links import VAT deduction to being identified as the importer or consignee. In practice, the non-EU company may no longer meet that requirement, while the customs representative may not qualify for the deduction either.

That could leave import VAT irrecoverable and create uncertainty for businesses using established import models. The Commission should ensure that the non-EU principal can still be identified in customs data for VAT purposes and fix the mismatch between the UCC and the VAT Directive.

Learn more about what changes are needed to keep import VAT deductibility workable under the new customs framework.

Read more about Closing the gap between customs and VAT rules