Moo’ving dairy forward, one cow at a time

Across the globe, Mars’ supply chains include over 200,000 cows and 1,000 farms to create its confectionary products. However, these treats don’t come without a cost: dairy is its second largest carbon footprint contributor of the Mars Snacking division, and raw ingredients account for over 70% of the organisation’s total greenhouse gas emissions. Those are the impacts Mars’ new sustainable dairy plan, Moo'ving Dairy Forward, seeks to address with its €43 million investment in dairy sustainability over the next three years. Learn more on Invested in Europe about the company's plan to cut emissions, starting on the farm with interventions that reduce enteric methane and increase sustainable feed production.