Excelling in the world of digital
Communications strategies in Brussels are becoming more creative by the minute. With increased activity on digital platforms, it can be difficult for associations to rise above the noise. However, each year there are a number of campaigns that stand out from the rest. Enter the SEC Newgate EU European Associations Digital Report, which dives into the top digital campaigns among the most influential associations in Brussels. AmCham EU is pleased to share that our #Transatlantic2021 campaign is among the selected, highlighting how we were able to tell the powerful story of the transatlantic partnership to a global audience in creative ways. Read more in the full report.

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Advancing EU-US consumer protection cooperation
On Wednesday, 9 September, AmCham EU hosted a roundtable on transatlantic consumer cooperation as a part of the European Union’s International Product Safety Week and the International Consumer Product Health and Safety Organization’s International Symposium. The discussion explored how closer EU-US cooperation could improve consumer outcomes in practice, from product safety and recalls to fair commercial practices, as the European Commission prepares to revise the Consumer Protection Cooperation framework.
The exchange began with reflections on the state of play of transatlantic consumer cooperation from Sarah Wilson, Partner and Chair of the Product Safety Practice Group, Covington; Pierre Minoves, Acting Policy Assistant, Cabinet of Commissioner McGrath, European Commission; and Léa Auffret, Director, Transatlantic Consumer Dialogue. This was followed by a discussion with leading EU and US experts, officials and AmCham EU member representatives about how improving EU-US cooperation in consumer protection can deliver benefits for businesses, consumers and regulators. Thank you to Covington for sponsoring and to Razvan Antemir (Amazon), Chair, Consumer Affairs Committee, AmCham EU for moderating.
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Digitising product information across the Single Market
Together with 21 other associations, AmCham EU is calling on EU policymakers to modernise product information requirements and allow regulatory information to be delivered digitally, as a complement or alternative to physical documentation. Paper-based obligations and fragmented language requirements complicate supply chains and generate unnecessary waste. Digital delivery can make information more accessible and available in consumers’ preferred languages, while supporting the EU’s simplification goals. As the Commission revises the New Legislative Framework, policymakers should establish a clear legal basis for digital product information across sectors, while preserving flexibility where physical information remains necessary across the EU. Learn more in the joint statement.
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Engaging with the Mexican Ambassador on stronger trade ties
On Wednesday, 2 September 2026, Malte Lohan, CEO, AmCham EU met with Esteban Moctezuma Barragán, Mexican Ambassador to the European Union, Belgium and Luxembourg, for an introductory meeting to exchange views on the transatlantic business relationship. Discussions focused on opportunities to deepen EU–Mexico economic ties following the signature of the Modernised Global Agreement and interim trade agreement earlier this year. AmCham EU looks forward to continued engagement with Ambassador Moctezuma and to supporting closer EU–Mexico economic cooperation.
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Insights and advocacy driving Europe’s policy agenda. Our priorities support growth, innovation and a stronger transatlantic economy.
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